See Ads Reality at MAPIC

Ads Reality unveil first fully interactive window display at MAPIC 2016.

Augmented reality specialists Ads Reality are set to reveal their newest product the AR Window+ at MAPIC, Cannes, this week. The AR Window+ is a step up from Ads Reality’s original interactive Augmented Reality Window and allows consumers to connect their mobile directly to the screen meaning they can play games, find out product information and even pre-order from the display, 24hrs a day, 7 days a week.

In the battle to find innovative and engaging experiences for consumers, Ads Reality have recently proved their interactive AR Window displays significantly increases brand engagement and dwell time in stores. In a trial across four GAME stores with AR Window installed, close to 5,000 customers took the time to interact with the brands hosted in the windows. This figure equated to 52hrs. of proven brand engagement time*.

Richard Corps, CEO, Ads Reality commented “The conversion of customers was up to 17% in certain weeks with over 60% of that conversion within the next 7 days of seeing the AR Windows. Being able to prove these kinds of results and engagement has moved AR into a must have technology for retail, connecting any physical product to digital content.”

Visit Ads Reality at Booth-E22 to preview the product launch of AR Window+ and find out more
MAPIC, 16th to 18th November, Palais Des Festival, Cannes, France:


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